Introduction to Search Advertising for Hotels

Our ‘Introduction to Search Ads for Hotels’ course has been curated to provide users with more in-depth knowledge and understanding of the importance of paid advertising for Hoteliers.

After completing this module a hotelier will understand the key elements of what makes up the anatomy of an Ad, how an Ad is triggered to show, a basic understanding of the metrics used to measure success and feel confident in their ability to understand the ROI potential.

This module is fundamental for any hotelier should you have little to no digital marketing experience.

This session was held on Thursday the 16th of April. (allow for 45 minutes). The content was delivered by Niall Mullane our Digital Lead and one of our most experienced team members Kate O’Flynn, Digital Strategy Manager. Hosted by Avvio Chief Commerical Officer Michael De Jongh.